GTM Sales Operations and Analytics Specialist
- Sofia
- Sales & Business Development
- Permanent
- Hybrid
- Full Time
We are looking for analytical and commercially minded Sales Operations and Analytics Specialist to support a defined go‑to‑market (GTM) vertical within Sales Operations. This is a high‑impact role focused on enabling sales performance within the vertical through actionable insights, robust reporting, and an understanding of the sales process. You will report to the GTM Sales Insight Manager. You will support the UK&I region and work with Sales Directors and leadership teams to improve pipeline health, forecasting accuracy, win rates, productivity, and overall commercial execution.
What you'll do:
- Lead the performance insight agenda for the assigned GTM vertical, ensuring reporting and analysis align with business needs.
- Lead the design and continuous improvement of the core MI suite, delivering clear, consistent, and actionable insights.
- Provide executive‑ready insight into pipeline coverage and quality, conversion performance and win/loss trends, forecast accuracy and bias, sales productivity and capacity, and key execution drivers and slippage risks.
- Ensure insights are based on accurate, well‑defined data, highlighting inconsistencies and strengthening trust in reporting.
- Embed insights into weekly and monthly business rhythms to support proactive performance management.
- Challenge data and assumptions where needed to support transparency, accountability, and accurate forecasting.
- Identify emerging risks early—such as stalled pipeline, forecast inaccuracies, or productivity gaps—and recommend corrective actions before revenue is impacted.
- Design, build, and maintain scalable Tableau dashboards and reports aligned to how the vertical operates.
- Integrate complex datasets (Salesforce, billing, revenue forecasting, finance, programme management) into a cohesive and commercially meaningful view of performance.
- Create automated and reliable reporting solutions that reduce manual effort and speed up decision‑making.
- Improve CRM reporting standards and data integrity to ensure management information supports performance decisions.
- Ensure reporting supports both leadership oversight and sales engagement, promoting a culture of data‑driven accountability.
What you'll bring:
- 3+ years in Sales Operations, Commercial Analytics, Business Intelligence or Sales Performance roles.
- Experience with B2B sales processes and performance drivers.
- Experience supporting enterprise or complex sales environments.
- Advanced expertise in Tableau or Power BI (dashboard design, advanced reporting, data modelling).
- Salesforce reporting knowledge.
- Experience combining multiple data sources into executive-level dashboards.
- Simplify complexity without oversimplifying insight.
- Commercially curious – focused on revenue and performance, not just reports.
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, deliver digital marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them to save time and money.
We operate across a range of markets, from financial services to healthcare, automotive, agrifinance, insurance, and many more industry segments.
We invest in people and new advanced technologies to unlock the power of data and to innovate. A FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 23,300 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.
What you will get:
- Personal Development - career pathway for professional growth supported by learning and development programs and unlimited access to online educational training courses, learning materials and book.
- Work environment - excellent work conditions with friendly environment, recognized team spirit, and fun and quality recreation time.
- Social benefit package including life insurance, food vouchers, additional health insurance, monthly flex allowance and internet coverage, corporate discounts, marriage and childbirth / adoption allowance, Multisport card, Sharesave plan, Employee assistance program, а birthday gift and many other benefits!
- Work-life balance - 25 days paid vacation, 1 additional day off for your birthday and extra 3 paid days for participation in Social responsibility event.
- Opportunity for Flexible working hours and Home Office.
Experian is an Equal opportunity employer. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
#LI-Hybrid
Experian Careers - Creating a better tomorrow together
Find out what its like to work for Experian by clicking here
Explore Experian's award winning 'people first' culture.
Being part of Experian is exciting. Every day brings new challenges, new opportunities, new ways for us to do what we do best: using our innovative technologies and data to work in new and surprising ways. All brought together in a single thought: Discover the Unexpected.
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