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Consultant - Marketing Operations

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Marketing and Communications
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198202 Requisition #

Job Description

Manage the Marketing Operations independently to ensure the organization and marketing objectives are met. The job role requires delivery on the below key result areas

 

Marketing Operations

  • Ensure Marketing processes are adhered to without any errors

  • Co-ordinating with Marketing agencies for proposals, creatives, content etc

  • Support internal teams on internal communications and campaigns

  • Manage all operations related to event management – booking venue, tracking delegates, giveaways, printing of marketing materials, post event reporting etc

 

Vendor Management

  • Empanel new vendors in the system by manging the entire system processes and documentation

  • Manage PR/POs process and ensure that vendor services are delivered in a timely manner

  • Ensure timely processing of invoices and payments

  • Managing of vendor and payment MIS and expense tracking

  • Reporting of vendor POs, payments twice a month

 

Leads Management

  • Manage the leads management process and ensure improvements from time to time

  • Develop campaigns on CRMS like Salesforce, Oracle Eloqua

  • Qualify business leads by making calls and validating the solutions required

  • Follow-up with sales functions to ensure leads tracking is managed comprehensively

  • Share regular leads reports and trackers with respective stakeholders

 

Other Projects

  • Support digital marketing and PR functions on key projects

  • Support the business and support functions in short term projects/assignments


Prior candidate experience:

  • Should have managed Marketing Operations for at least 2 to 3 years preferably in an MNC

  • Should have managed vendor management, payment processes etc. and be well versed in MS Excel

  • Prior experience in B2B lead generation campaigns is a plus


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