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Digital Campaign Manager

Experian is an Equal Opportunity Employer Including Disability/Veterans Job Number: 186882

Description

Digital Campaign Manager

Do you have a passion for digital media and related technology and innovation? Do you love creating digital campaigns, analyzing metrics, and fine-tuning campaigns to maximize ROI? Want to be a part of a close-knit, dynamic team of professionals where your voice is heard? We are seeking an inquisitive, detail oriented online advertising professional to join our digital marketing ad operations team. Prior digital advertising experience is preferred.

Experian's Omniactivation Strategic Services team uses powerful data, advanced analytics, and next generation technology to enable marketers and advertisers to increase the return on investment of their digital media spend by improving audience segmentation, ad targeting, media effectiveness, and measurement/attribution across the online, digital video, and mobile channels.

We are looking for someone who can help our clients solve their digital marketing needs. You should have strong interpersonal, communication, and closing skills built on a knowledge base and comfort level with data-driven online marketing and advertising. You thrive in a fast-paced, supportive environment, and are comfortable serving as the trusted advisor throughout our clients’ organizations.

Key Responsibilities:
• Manage multiple aspects of a client’s digital campaigns including; strategy development, project management, budgeting/media planning, report delivery and client communication.
• Plan and execute display advertising, paid social media, native, video, connected TV campaigns
• Analyze campaign performance with key metrics used, identify solutions to improve, and communicate results to clients.
• Take an active role in developing new digital strategies for clients that support their overall digital marketing programs
• Understand and keep up-to-date on digital marketing strategies and tactics
• Build strong client relationships through impeccable service and communication
• Consistently display a can-do attitude and collaborate in a fast-paced environment

Knowledge, Experience & Qualifications

Minimum Requirements:

• 2-4 years in digital marketing or marketing with campaign management experience preferred
• Bachelor's degree in marketing, business, communications or a related field of study or commensurate combination of education and experience
• 1-2 years in a client facing role
• Have a working knowledge of all buying technologies such as demand side platforms, data management platforms and ad servers.
• Strong quantitative and analytics skills
• Detail oriented, quality conscious work habits
• Ability to work well with technical staff
• Ability to prioritize multiple tasks
• Excellent oral, written and interpersonal communication skills
• Strong attention to detail.
• Strong problem solving skills, with a proactive approach
• Willing to learn new technologies.
• Enjoys working in a fast pace environment. Able to meet deadlines.
• Team player -- the success of this role will depend on the ability to work across business groups and key clients to provide dependable, timely and high quality business operations support for all online programs.

Experian is the leading global information services company, providing data & analytical tools around the world. Operating at the center of Big Data since before the phrase was coined, few companies can offer information services on the same scale. We’ve been named one of the “World’s Most Innovative Companies” by Forbes for 4 years in a row. We support clients in over 80 countries and employ 16,000 people in 37 countries.

Experian is an Equal Opportunity Employer. Anyone needing accommodation to complete the interview process should notify the talent acquisition partner. The word "Experian" is a registered trademark in the EU and other countries and is owned by Experian Ltd. and/or its associated companies.
EOE including Disability/Veterans